the portfolio of Mark Paterson

Revolution
Food Promise

This sequence, which was displayed on plasma screens in Revolution bars across the UK, was produced to raise awareness of the fact that Revolution only use the finest ingredients in their food in a fun and quirky way.

It was shot on a very dull and overcast day in the north of England, which resulted in very bland looking footage. To remedy this I graded the landscape, water and sky separately to bring out as much detail as possible. It added much needed vibrance and pop, and really brought out the colour and texture of the scenery. I also animated the on-screen graphics.

Role: Graphic Design, Grading
Producer: Maker